Logo: Seed Readers
Seed Readers is a programme that develops story books for children denied access to good literature because of poverty. Books are presented to children too poor to afford them, through story circles run by trained story tellers. One of the aims of the project is to create books that embody principles of peace, non-violence and care of the earth.
I conceptualised and designed the Seed Readers logo. It had to be simple but combine the ideas of literature/books with environmentalism and care for the earth.
I modelled the books in 3D first, and then incorporated them into a logo using traditional digital illustration techniques.